ANIMATION
MOTION GRAPHICS
Client
Manchester Pride, one of the city's largest festivals, is led by a prominent UK LGBTQ+ charity. Attracting over 200,000 attendees, this vibrant event boasts incredible diversity and requires creativity that celebrates and amplifies its inclusive spirit.
Brief
The festival organisers required a Manchester motion graphic agency to produce a full festival lineup video and engaging teasers for their social media and website. The goal was to boost festival awareness and amplify the brand using bright color schemes and playful animated elements.
Delivery
Working closely with the marketing department, we crafted an animation that embodied Manchester Pride's values. Using their vivid color palette and playful design aesthetics, the video was shared widely across social platforms, significantly boosting the festival's marketing efforts.